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The Toyota Yaris is one of Bahrain’s best-sellers, so fans of the Japanese marque will be rejoicing at the latest model’s debut in the kingdom.
Ebrahim K Kanoo, the brand’s distributor, has launched the new 2018 iteration of the famous hatchback at the Toyota showroom in Sitra.
The concept behind the Yaris is improving fuel economy and dynamic performance along with the safety and durability that Toyota is known for. It also boasts leading safety and technology features, an interior with high quality materials, a more spacious cabin with improved leg room, larger boot capacity, plus enhanced comfort and handling stability.
Ayman Shehadeh, senior manager of Toyta marketing at E K Kanoo, said: “The Toyota Yaris has been a very successful model in Bahrain and the region since its introduction in 2005. It is the ideal compact, budget friendly car enjoyed by both corporate and personal drivers. The Toyota concept of ‘Value Beyond Belief’ is especially visible here as customers get a lot more value for their money than before.”
The interior of the new sport hatchback received major modifications in its design and technology offerings that increase comfort and massively reduce the car’s noise. The optimised Yaris boasts a more spacious cabin with newly designed rear seats and increased shoulder and leg room.
New technologies designed to provide a controlled and balanced driving experience were also added to this year’s model. These technologies include 7S Multi Drive Transmission, Low Rolling-resistance Coefficient (RRC) tyres and LED Daytime Running Lamps (DRL).
The redefined model has introduced a higher level of safety features such as Vehicle Stability Control (VSC), Anti-Lock Brake System, Tyre Pressure Monitoring System and SRS airbags. It is available in nine colours that accentuate the car’s sporty look and identity.
The new Toyota Yaris is now available at the Toyota showroom in Sitra. The starting price is BD5,900. For more information, visit www.toyota.com.bh or call the showroom on 17730730.
