Bahrain Air, the baby of the Middle East's aviation industry is set to be officially launched as the kingdom celebrates its National Day on December 16.
It will be the first privately-owned premium low-priced carrier and is set to start operations in the New Year using a fleet of modern Airbus A320s.
It will initially fly on Bahrain, Dubai, Mashhad, Beirut and Alexandria routes and play a major role in linking the region's financial centre with its near neighbours.
GulfWeekly's Anasuya Kesavan exclusively spoke to Ibrahim Abdulla Al Hamer, Bahrain Air's enthusiastic managing director, a former chief executive officer of Gulf Air who once sat on the founding committee of high-flying Air Arabia, the first low cost carrier in the Middle East, about his determination to ensure the newcomer takes on the rest and proves to be the best.