REDTAG’S retail march in the kingdom, and beyond continues with the opening of its fourth store on the island at Bahrain City Centre.
The REDTAG Group now boasts 69 stores in the Middle East. The Dubaibased value fashion chain has dramatically challenged the region’s retail landscape by offering an affordable range of quality fashion wear and home products.
Ernest J Hosking, group CEO, said: “We have taken a significant step forward in our plan to position REDTAG as a fashion retailer who makes the shortlist of any price-sensitive shopper in Bahrain.”
According to REDTAG stylist Riaan Albertyn, a ‘desire to be different’ is the main concept behind its new summer collection. “Bold and bright colours replace the classical black. Turquoise, fuchsia pink to apple green and shades of blue will be the best colours to focus on this season.”