Flip through the latest issue of Gulf Weekly.
Bahrain Air’s executives remain bullish about the future in a tough and competitive aviation sector. Its chalet at the recent Bahrain International Air Show (BIAS) 2012 was throbbing with activity with local and international media, suppliers, industry personal and well wishers viewing and discussing the airline’s new business/premium product and future plans.
Managing director Capt Ibrahim Al Hamer announced moves to introduce new business/premium class seat upgrades which will be installed on all its aircraft soon. He said: “The remarkable success we all saw at the international event has proven that Bahrain Air is on track in its goal to become a favourite airline in the region.”
CEO Richard Nuttall is also very optimistic of the progress of Bahrain Air’s operation as a hybrid carrier in the region. He said: “Our strategy for this year has three major areas; firstly, enhancement of our product and service, secondly, development of our distribution systems making it easier for individuals and agents to book, and, finally, enhancement of our network. Some of this will be through our own organic growth and better aircraft utilisation and later systems developments and IATA membership will facilitate working with other carriers to provide a wider choice of destinations. Watch this space!”
