Flip through the latest issue of Gulf Weekly.
McLaren Automotive, rather than resting on its laurels, has instead announced a package of enhancements that will make its 12C high-performance sports car even more invigorating to drive and easier to live with.
Headlining the changes is a 25hp power increase. It takes the maximum output of the mid-mounted, twin turbocharged V8 engine to 616hp to give more vivid acceleration at track speeds with no loss in efficiency.
Modifications have also been made to the 12C’s engine and SSG transmission increasing responsiveness. Ease of use, a phrase not often associated with cars of this type, is further improved through a host of detail changes while a wider variety of paint, leather and wheel options give customers yet more scope for personalisation.
The 12C’s Intake Sound Generator system, which controls the amount of engine intake sound heard in the cabin, is now programmable across three levels, allowing the driver to select the amount of aural drama he or she wants to enjoy. But one aspect that hasn’t changed is the 12C’s purposeful styling … apart from a subtle revision to the McLaren Speed marque badge, that is.
This latest iteration of the BD100,000 12C, which at launch set new standards in its sector for power, efficiency and pioneering technology, is available to order now. Customers who have already taken delivery of a 12C are not being neglected, though. Every 12C owner is being offered a package of upgrades, including the extra 25PS (25hp), at no extra cost.
Antony Sheriff, McLaren Automotive managing director, who recently visited Bahrain to receive first-hand feedback from owners as revealed exclusively in GulfWeekly, said: “Given our racing heritage, it is in our nature to continuously seek out improvements.
“The team at McLaren Automotive recognises that our existing and future customers deserve the very best product and service we can offer, and the launch of the enhanced 12C reaffirms its position as the most powerful luxury sports car among its competitor set.
“We designed and engineered the 12C from a clean sheet of paper, and I am delighted with the innovative technology package created for our first sports car.
“New and existing customers will now enjoy an even better experience thanks to the upgrades.”
The Middle East is a key market for McLaren Automotive, and the company has set up a regional network that includes Al Ghassan Motors in Bahrain which will open a new state-of-the-art showroom at Moda Mall this year.
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