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Jumeirah, the global luxury hospitality group, hosted a segment of the UK’s biggest TV show, The X Factor.
Judge Nicole Scherzinger and her guest judge Ne-Yo stayed at the Ottoman-inspired luxury resort, Jumeirah Zabeel Saray, on Palm Jumeirah as part of the Judges’ Homes section of the show, which is the UK’s most popular TV series.
TV presenters Dermot O’Leary and Caroline Flack joined them at the resort where they filmed various scenes with contestants.
Nicole, flame of F1 McLaren driver Lewis Hamilton, and Ne-Yo’s arrival scene was filmed at the Pavilion Marina, Jumeirah Beach Hotel, where some hotel guests were given the opportunity of meeting the stars following filming.
More details of the event and behind the scenes images of the celebrities will be released following its broadcast on UK television channel ITV1 on September 28 and more footage of the event can be seen on The Xtra Factor, on ITV 2.
