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BMW Group’s flagship 7 Series and 6 Series Gran Coupé are continuing to entice luxury sedan drivers in the kingdom, according to Euro Motors, the BMW Group importer in Bahrain.
Going from strength-to-strength both models accounted for a combined growth of 36.5 per cent for the first quarter of 2014 compared to the same period last year.
Paul Yates, general manager of Euro Motors, said: “The BMW 7 Series and 6 Series Gran Coupé are two models that continue to perform exceptionally well in their respective segments. The BMW 7 Series offers the ultra-luxurious executive feel, while the BMW 6 Series Gran Coupé offers premium motoring with a sporting character. At Euro Motors, we consistently aim to deliver products and services in line with our customers’ needs.”
The latest BMW 7 Series model has strengthened its leading position as the most dynamic and innovative luxury sedan in the premium automotive segment in the Middle East, its makers say.
Its distinctive design modifications mean that it is bigger, more luxurious, more comfortable and dynamic than its predecessors.
It boasts new adaptive LED headlights with hallmark BMW double corona rings and a smart accent strip, which enhance visibility and give the vehicle a distinctive appearance.
Since its launch in 2012, the BMW 6 Series Gran Coupé has also struck a chord with motorists in the kingdom.
Both the BMW 7 Series and 6 Series Gran Coupé come equipped with a range of BMW ConnectedDrive features that give the driver and passengers information and services to help make their driving experience safer and more comfortable.
For details, call Euro Motors on 17750750.
