Education Matters

Campaign launched to encourage young readers

April 19 - 25, 2017
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Gulf Weekly Campaign launched to encourage young readers

The kingdom’s ministries are rallying together to launch a campaign to encourage children on the island to stash away their video games and pick up a book for a change.

The week-long initiative called READ is being spearheaded by the Ministry of Education in collaboration with Isa Cultural Centre and the Ministry of Youth and Sports.

The campaign coincides with World Book Day, a yearly event held on April 23 and organised by the United Nations Educational, Scientific and Cultural Organization (UNESCO) to promote reading, publishing and copyright. This year it marks the event’s 20th anniversary.

Hala Al Khalifa, project manager of the campaign said: “Reading lays the foundation for future learning. Reading inspires us and triggers our imagination. For this campaign we are focusing on early readers and children under 12.

There will be several activities and events including an outdoor book related movie at Marassi Beach, a workshop for parents on the art of storytelling at Words Book Cafe and so much more!”

Aside from workshops, the book crusade which runs until April 27 will include visits to both public and private schools across Bahrain in a portable library bus where authors and social media influencers are invited to read to the students as reading ambassadors. There will be story readings at the Bahrain National Museum, at Play Bahrain and other venues as well.

For more details check out @readbahrain.







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