Flip through the latest issue of Gulf Weekly.
During the summer months, heat, humidity and constant exposure to air-conditioning can cause hair to become lacklustre, dry and flyaway.
Brown-black hair, which naturally contains strand-to-strand variation of brown and black tones, contains more pigment than blonde. As a result, it absorbs more light, leaving brown-black hair looking dull or drab. This can make even the brightest summer day feel dreary.
The John Frieda (seen below with his product range) Brilliant Brunette collection is specifically formulated to help alluring brunettes reveal their most captivating and memorable mirror-like shine, and it is now available in the Middle East.
The range comes highly recommended by the House of Experts, a team of salon experts and celebrity stylists which includes Sally Hershberger, Kerry Warn, and Sharon Dorram-Kraus.
The House of Experts is encouraging women to use John Frieda Brilliant Brunette Shine Shock this summer as it is key to achieving multi-dimensional shine in brunette hair during the dry months ahead.
Shine Shock is your prescriptive solution for an incredibly polished, illuminated finish. To experience the full effect of Shine Shock the House of Experts suggest shampooing hair with specially patented, shine-enhancing Brilliant Brunette shampoos and conditioner, then applying Shine Shock to soaking wet hair to lock shine in, paying special attention to the ends of the hair. For a high gloss finish, they advise rubbing a small amount of Shine Shock between palms and smoothing lightly over the surface of dried hair.
The John Frieda Brilliant Brunette range of shampoos, conditioners and styling products is now available in leading hypermarkets and supermarkets in the Gulf, such as Carrefour.
Log on to www.johnfrieda.com for more info.
