Middle East sales of BMW's flagship 7 Series increased by 73 per cent with 2,077 units sold during the first half of 2009. The fourth largest market for 7 Series sales worldwide recently took delivery of the fifth generation model.
The Kingdom of Saudi Arabia was the largest market for the 7 Series with 617 units sold, representing an increase of 124%. The UAE was another a strong market, with Dubai and Abu Dhabi witnessing sales of 311 and 259 cars respectively, up 32 and 142 per cent. Qatar achieved 147 new BMW 7 Series vehicle sales during the first six months of 2009, 41 per cent better than the year before.
The new BMW 7 Series is currently available in the Middle East in three engine variants, the in-line six cylinder 730Li and the power-optimised 740Li and V8 750Li models with new twin-turbo technology and direct fuel injection. Later this year they will be joined by the V12-powered 760Li which produces an enviable 544bhp and accelerates to 100km/h in just 4.6 seconds.
Designed around BMW's efficient dynamics strategy to reduce fuel consumption and CO2 emissions, the 7 Series offers more power and better fuel economy than the previous model and boasts the most fuel efficient engine in its class.