While I was sharing a conversation with a lovely French woman last week I happened to mention I was going to meet the area manager of Diptyque, Celine Mall, in Al Hawaj. I am not ashamed to admit ignorance so I asked her what she knew about this Parisian brand.
She eloquently explained that this was no ordinary French brand … it was la crème de la crème. Artistic expression and soul is the essence of Dyptique. It all started in 1961 when three friends came together on 34 boulevard Saint-Germain in Paris. What transformed was a jazzy 60s museum of sorts with odd artistic finds collected throughout their travels which set the atmosphere for many followers. Throughout its 53 years, the company has evolved and perfected ‘artistic care’ in the form of home fragrances, perfumes, face and body products all with the iconic oval logo. The oval resembles an 18th Century medallion and a pattern found on a Pretorien fabric design. Today marks the official launch of its face-care products ‘L’art de Soin’ available in Al Hawaj in both Moda Mall and Seef Mall. The range is formulated exclusively for the face’s delicate skin and special needs, the company says. Celine Mall, of Diptyque, said: “This is a natural progression from body to face. This line is not age or skin type specific and focuses on quality of ingredients with a natural plant base formulated exclusively for the face’s delicate skin while exploring noble essences.”
