The Fakhro family name is respected and renowned across the Arab world with leading business connections spanning Bahrain, Qatar and Saudi Arabia.

Today one of its new generation of company executives Mohammed Adel Fakhro is spearheading a passionate campaign to preserve the virtues of his beloved Bahrain.

"I feel it's the right time as I sense a lot of frustration because people feel like their way of life is being threatened and their feelings are being bulldozed over by religious extremists in Parliament," said Mr Fakhro.

"We simply want to preserve the rights that we have enjoyed as we have grown up in this country. This is about personal freedom and Bahrain's multi-cultural mix - things that have made the kingdom what it is today.

"It is all about personal freedom and preserving what we have had for the past 20 or 30 years and for us to continue to enjoy that freedom.

"Economic progress and freedom of choice are tied to each other. When you are talking about building a cosmopolitan society that is filled with multi-national corporations - it all implies that you have the freedom of choice in Bahrain. That's why people come here."

The Freedom Society is growing through social networking sites such as Facebook - now an established means for young politically aware people across the world to voice their feelings and fight for democracy.

It hopes to become an official licensed political society and put forward candidates at next year's parliamentary elections. Members fear that a recent crackdown on alcohol licensing and entertainment laws may be the thin edge of the wedge with more draconic measures being introduced in the future over the choice of what food people eat, the way they dress and how they mix together.

He said: "We want to focus on having candidates who can promote a liberal and moderate Bahrain.

"We feel that the extremists are harming the economy and affecting people's ability to express themselves freely by their interfering.

"We believe in a person's right to choose and to use this as a framework for maintaining the freedoms that we currently have in Bahrain."

An economics graduate from the leading Stanford University in the US, Mr Fakhro, 30, from Jasra, is keen for Bahrain's economic progress to continue.

"Most members of our society are young business professionals. They are people who have lived all their lives in Bahrain, who have grown up in a cosmopolitan environment and who don't want the sort of changes they see happening.

"They want their voice to be heard. We need to get the approval from the government to be an open and active society and we are hopeful this will happen soon. Once that is done we can begin to officially enroll members and engage with MPs who are a part of our society and have similar goals and ideals.

"I am sure if you put 99 per cent of the people in Bahrain behind a curtain and asked them to vote, they would vote for freedom of choice.

"But now there appears to be all this pressure that if you vote in a certain way it's non-Islamic. I am a Muslim and proud of being Muslim.

"I remember on my college application that I had stressed how I hoped my education could be utilised to help develop Bahrain's economy in the future.

"Bahrain has a lot of advantages over other markets in the Gulf region and we shouldn't be pushing potential investors away.

"Specifically, a total ban on the sale of alcohol would be terrible for Bahrain's economy as there are so many expats in Bahrain who live here and not in Saudi Arabia because of such freedoms.

"A lot of multi-national banks and companies are in Bahrain to some extent for the same reason. If alcohol is totally banned, I don't see why they would want to base their operations here - they would maybe want to go to Dubai, Abu Dhabi or Qatar."

The Society believes more effort should be targeted on tackling serious issues such as prostitution and its related crime and it supports the planned abolishment of the sponsorship system which Mr Fakhro describes as 'a modern form of slavery'. It also celebrates the recent election of four women to parliament in Kuwait as an example of young voters in the region making a difference.

He says the response to the society's conception has been very positive. "Everyone's very eager to be involved," he said. "I think the response that this has generated is positive and I think people are happy that I am speaking out. If one person speaks out it encourages others to voice their views." Mr Fakhro has also been approached by the board of the Bahrain-based liberal movement society Al Muntada to set up a youth committee under its umbrella. "I hope we can make a difference towards stopping the bulldozer rolling over us," he added.