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LUCKY draw winners from Bahrain were amongst a party of regional road-testers who enjoyed a 'Cadillac Driving Experience' during a five-star weekend at The Yas Hotel in Abu Dhabi.
The height of the experience was when the guests performed hot laps on the Yas Marina Circuit in a Cadillac CTS-V, the world's most powerful production V8 sedan.
After being treated to a meal at the Yas Hotel, participants drove the SRX, Cadillac's recently-launched luxury crossover vehicle on a skid pan to highlight its handling capabilities.
The experience began when guests from around the region were picked up from their homes in a luxurious Cadillac Escalade and those flying in to Abu Dhabi were treated to Gold Class service at the airport.
The 58 winners from Bahrain, Saudi Arabia, the UAE, Oman, Kuwait, Qatar, Lebanon and Jordan took part in a one-month draw campaign that invited people from around the Middle East to visit Cadillac showrooms and book a test drive.
"The latest in Cadillac's award-winning lineup of quality vehicles, the CTS, CTS-V and SRX each deliver a unique experience of luxury, and we wanted people to see this for themselves. We are confident that the positive word-of-mouth generated by this event will complement the already high demand on hot sellers like the SRX," said Thierry Sabbagh, regional brand manager, Cadillac, GM Middle East.
