Aeropostale held ‘A Day of Surprises’ at Bahrain City Centre at the weekend, which included a range of activities inside and out of the store.
The in-store events featured a branded photo booth where shoppers snapped their happy smiles while a DJ played party tunes in the background. A scratch-off gift voucher was handed to shoppers, giving them a code to unlock the Aeropostale safe that held gifts for lucky winners.
Four flash mobs took place in various locations within the mall that entertained and awed the crowd during the special event.
The 2014 Spring collection was also released in-store and gives a retro but modern array of choices. You will find the ‘Teen Spirit’ trend, which gives an option of 90’s layering, ripped jeans, faded plaids and crop tops.
The ‘South Beach’ look fits right with our region with the use of bright colours contrasted with pastels, hints of neutrals and bursts of neon.
Bring out the ‘mod’ in you with black and white stripes, dots and zig-zags in various fabrics and cuts.
If you are going for a ‘Classic Prep’ look then you will find nautical coastal pieces with striped Henleys and slim chinos in sun backed red, bottle green and grey.
The ‘faded’ graphic tees are a must for the men paired with light wash denim and a varsity jacket. Show your ‘Palm Beach’ attitude with dip-dyed tees, chinos or Bermuda shorts paired with classic Aeropostale flip flops and you are summer-ready.
Must-have accessories include: soft coloured scarfs, chunky gold chain watches, tribal inspired bags and clutches, studded gladiator sandals or crochet flats.
