Flip through the latest issue of Gulf Weekly.
After much frenzied activity and numerous awareness events, Think Pink Bahrain wrapped up its month-long list of activities with a gala evening at Gulf Hotel where patrons of the home-grown charity attended in full force.
A sum of BD4,000 was raised in an auction for an array of prizes which included taking home a chef from Camelot Restaurant in Adilya, a horse blanket belonging to the winning King's Cup mount from the royal stables, a boat ride at the Coral Beach Club and an aircraft simulator ride for four, courtesy of Gulf Aviation.
"We had 26 events during October and although we will go behind the scenes to follow up on donations and pledges our 'icheck' campaign will continue full steam ahead till next year," said Jules Sprakel, founder of Think Pink.
"We are definitely up in funds pledged this year but more importantly awareness has been a hundred per cent more than last year. People are really getting the message and there was lots of new involvement.
"People across the board from students, educational institutions, corporations and individuals were contacting us to get involved. But most of all, the local community was drawn into taking responsibility. Our 'icheck' campaign has been translated into Arabic to reach the wider community, which reinforces the fact that our campaign is about each and every woman on the island."
The entire kingdom thought pink in October, which is also observed as breast cancer awareness month worldwide.
Think Pink introduced its 'icheck' campaign last month to promote regular self examination and the charity team plans to spread the word into the villages and community centres of the island with the help of trained health workers.
A wide variety of events marked Think Pink's breast cancer awareness campaign from a Harley Davidson's awareness bike ride, open days at leading fitness centres to men and women's golf events at the Royal Golf Club that raised an amazing sum of BD9,000 alone.
Lectures at companies and educational institutions, an art competition organised by the Pakistan Women's Association, special sales and many other events were a regular occurrence throughout October.
Bahraini motor racing driver Hamad Al Fardan became Think Pink's brand ambassador throughout the campaign after wearing a pink thobe to promote the cause on the front page of GulfWeekly 12 months earlier and was present at all its events to lend his support.
Funds collected by Think Pink will go towards the purchase of an BD880,000 Magnetic Resonance Imaging (MRI) machine for Salmaniya Medical Complex that enables early detection of cancer, and the campaign organisers have been able to negotiate a large discount with its manufacturers.
"It is not good enough to just wear the pink ribbon you must perform regular breast checks because your hand is the first step in your defence against breast cancer," said Ms Sprakel.
